Getting new clients for your business is challenging but retaining them is a whole different story. Sometimes, retaining clients can be as hard or even harder than getting new clients. If you are not careful, and you aren’t nurturing your client relationships, all the time and the money spent on landing new clients could be wasted.

Forging great relationships with clients takes time, genuine effort, and the help of the right software, especially for agencies and other companies that are handling multiple clients at once. If relationships are managed correctly, they can turn into long-term mutually beneficial and fruitful partnerships.

With that in mind, let us explore a couple of ways you can improve your client relationships and how Insightful, a productivity tracking software, can help you in that.

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What Is the Client Login Feature in Insightful and How It Works?

Insightful is an employee monitoring and time tracking software designed to help you track, analyze, optimize, and improve the productivity of your employees. One of the features that can help with improving your client relationships tremendously is Client Login. 

It works similarly to the Manager Login feature that allows team leaders and managers to review apps and websites usage and analyze the available data to maximize the performance of employees. The Client Login feature allows you to create Insightful accounts for your clients which they can then use to access the data and information Insightful collected related to their project. 

With the Client Login feature, you can set which projects and employees each Client account can see. By limiting access to your clients to only their projects, you can easily protect your data related to the other projects your employees are working on.

How Can the Client Login Feature of Our Productivity Tracking Software Help Improve Your Client Relationships?

Better Communication

As someone working with clients, you are familiar with trying to manage their expectations while working on lots of other tasks. Clients expect you to answer any of their questions quickly. If you have to do this for multiple clients it can get hectic very fast. Poor communication can quickly lead to diminished relationships. Multiply that with the number of clients you have and see that it could quickly lead to a disaster. 

That’s where the Client Login feature comes in. With it, you can minimize the time it takes to communicate with your client about progress. They can simply log into their client account in the productivity tracking software and see how much time your team has spent working on their project. This is beneficial both for you and your client as they can check the progress of their project at any time and you and your team can focus on working on the project instead of pausing work, getting status updates, formulating the updates into a report, and sending over those reports to the client.

More Transparency

Another huge benefit of the Client Login feature is that it encourages more transparency with your clients. The more transparent you are with your clients, the bigger your chances are to create stronger and more profitable relationships with them. Our productivity tracking software and especially the Client Login feature can play a huge role in making the relationships with your clients more transparent. 

The Client Login feature also allows your clients to see the progress of the work your company has done for them. By being able to see with their own eyes at any moment that you are working on their project, your clients will have definitive proof of work which means that they will trust you more, and trust is a key foundation for transparency.

Accurate Billing

In addition to giving your clients definitive proof of work, by tracking time, you can more accurately bill your clients. All you need to do is to create a project inside Insightful and set a bill rate which then automatically calculates the total billing. 

Your employees are then able to track their time on tasks inside that project, which automates the whole process. This also minimizes the chances of payment disputes since they are easily able to see exactly what you did and what was billed.

Final Takeaways

Improving client relationships takes time and effort from both sides. If you manage to do it, you are in for a mutually-beneficial and fruitful relationship. Better communication with your clients and more transparency about the ways your company is doing work for them are pillars in the foundation of improving client relationships.

With the help of Insightful, you can quickly be on your way to start improving the relationships you have with your current clients, as well as starting off future client relationships right.